Insights
40 to 40 series
Day 5 of #40to40 #negotiation tips is about ANCHORING. It can be scary but I want you to go first. If you’ve done your homework and you know what ballpark you’re playing in then you shouldn’t have to worry about underestimating or overshooting your proposal.
Going first gives you a chance to imprint a message on their brain and that becomes your new starting point, or anchor.
This principle isn’t just for a price proposal. It works for ideologies, problem-solving opportunities and more. Imprint your idea on their brain before they have a chance to start in a totally different direction. Before they have a chance to process something that wouldn’t serve you. When you anchor, you’re giving the starting point for the conversation and you’re in the driver’s seat.
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